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Turn-key
refers
to something that is ready for immediate use, generally used in the sale or
supply of goods or services. The term is common in the mlm world,
for instance, in which it refers to a prebuilt and managed website with your
personal URL. The site will have various features such as contact forms and sing
up pages.
This is commonly used in
motorsports to describe a car being sold with drive train (engine, transmission,
etc.) as a racer may prefer to keep the pieces to use in another vehicle to
preserve a combination. Similarly, this term may be used to advertise the sale
of an established business, including all the equipment necessary to run it, or
by a business-to-business supplier providing complete packages for business
start-up.
Use In Business
In a turnkey business
transaction, different entities are responsible for setting up a plant or
equipment and for putting it into operation. It can include contractual actions
- at least through the system, subsystem, or equipment installation phase. It
may also include follow-on contractual actions, such as testing, training,
logistical, and operational support. It is often given to the best bidder in a
procurement process.
Turnkey projects can also
be extended, known as turnkey plus, where there is perhaps a small equity
interest by the supplier and it will later on continue its operation through a
management contract or licensing.
Turnkey is often used to describe a home built ready for the customer to move
in. If a contractor builds a "turnkey home" they frame the structure and finish
the interior. Everything is completed down to the cabinets and carpet.
Specific Usage
The term turnkey is also often used in the technology industry; most commonly to
describe pre-built computer "packages" in which everything needed to perform a
certain type of task (e.g. audio editing) is put together by the supplier and
sold as a bundle. This often includes a computer with pre-installed software,
various types of hardware, and accessories. Such packages are commonly called
appliances.
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